SOCIAL CAMPAIGN PRODUCTION
Since 2016, Katy Perry Collections has offered out innovative styles as at accessible price points, but their communication tendencies indicate a lesser product.
Lellow was brought in to help raise the bar. Working with an esteemed group of fashion creatives, the Lellow-executed production elevated the product within the context of premium fashion decisions.
The result was a social campaign with record engagement for the brand.
AURA IN AN AGE OF EXCESS
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